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34      Have we arrived at a journalism industry without journalists? Not quite, though it is
               certainly true that the sector is facing unprecedented challenges. The financial decline
               of media outlets, precariousness within the profession, reduced credibility of information,
               use of the media by business, political, sectorial, and social groups are all examples of
               these challenges.


               And yet, you know what? These stories have already been told by the cinema throughout
               its history



                                                      Charo Moreno holds a PhD in Communication
                                                      from UPSA University and a degree in Psychology
                                                      from Complutense University of Madrid. She
                                                      has been General Director of MAPFRE Video
                                                      and Communication and is founder and
                                                      General Director of Rem Comunicación and the
                                                      American Bridge consulting firm. In addition,
                                                      she is the founding member and Vice President
                                                      of Spain’s “Club de la Comunicación”. She
                                                      has taught classes in Communication within
                                                      master’s programs at various universities and has
                                                      published several books on the subject


















          Platino Educa sponsored “Cantatas for Christmas, by Johann Sebastian
        Bach”, performed by Bach Madrid Project on December 18 and 19, 2020, at

        the Basílica Pontificia de San Miguel (English: Pontifical Basilica of St. Michael).





            The choir performed the Christmas Oratorio Cantata BWV 248 V (Ehre sei dir, Gott, gesungen/
            Let honour be sung to You, O God), the Cantata BWV 133 for the Third Day of Christmas, (Ich
            freue mich in dir/I rejoice in You), and Cantata BWV 147 (Herz un Mund und Tat und Leben/
            Heart and mouth and deed and life). The instrumental and vocal ensemble was conducted
            by Óscar Gershensohn, with the voices of Inma Férez (Soprano), Laia Cortés Calafell (Alto),
            Fran R. Braojos (Tenor), and Elías Arranz (Bass).

            Bach Madrid Project is a cultural, artistic, and educational project that was born out of the
            ambition to give continuity to more than two decades of conductor Óscar Gershensohn’s intense,
            extensive work around the compositions of Johann Sebastian Bach. The project focuses on
            three themes: Cantata Concerts, Bach Classrooms, and the Children and Youth Choir. It also
            incorporates audiovisual broadcasting through the production company Tirabeque. For more
            information, visit www.bachmadridproject.com
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